![What Is Jobs-to-be-Done?. Is Jobs-to-be-Done a theory? A lens? A… | by Tony Ulwick | JTBD + Outcome-Driven Innovation What Is Jobs-to-be-Done?. Is Jobs-to-be-Done a theory? A lens? A… | by Tony Ulwick | JTBD + Outcome-Driven Innovation](https://miro.medium.com/v2/resize:fit:1400/1*3HtSnAVPGsZOCVvA-InY5Q.png)
What Is Jobs-to-be-Done?. Is Jobs-to-be-Done a theory? A lens? A… | by Tony Ulwick | JTBD + Outcome-Driven Innovation
![Jobs To Be Done Framework. Scrapping the persona and approaching… | by Alex Jupiter | Make Us Proud | Medium Jobs To Be Done Framework. Scrapping the persona and approaching… | by Alex Jupiter | Make Us Proud | Medium](https://miro.medium.com/v2/resize:fit:1200/1*wlKDtL_n0uAY5rqGzERzkQ.png)
Jobs To Be Done Framework. Scrapping the persona and approaching… | by Alex Jupiter | Make Us Proud | Medium
![Clayton Christensen, Milk Shakes, Cigarettes and Facebook | Viv•i•fy : ( verb) : to endow with renewed life Clayton Christensen, Milk Shakes, Cigarettes and Facebook | Viv•i•fy : ( verb) : to endow with renewed life](https://vivifychangecatalyst.files.wordpress.com/2017/09/startup-motivation-and-scale-21-638.jpg)
Clayton Christensen, Milk Shakes, Cigarettes and Facebook | Viv•i•fy : ( verb) : to endow with renewed life
![Know the Two — Very — Different Interpretations of Jobs to be Done | by Alan Klement | Jobs to be Done Know the Two — Very — Different Interpretations of Jobs to be Done | by Alan Klement | Jobs to be Done](https://miro.medium.com/v2/resize:fit:1400/1*--DoxvW0j9f_LvE2N9wBZg.png)
Know the Two — Very — Different Interpretations of Jobs to be Done | by Alan Klement | Jobs to be Done
![The digital workplace and Clayton Christensen's “Jobs to be done” innovation lens - Digital Workplace Group The digital workplace and Clayton Christensen's “Jobs to be done” innovation lens - Digital Workplace Group](https://digitalworkplacegroup.com/wp-content/uploads/2021/04/Blog-jobs-to-be-done-image-1.png)